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May 6, 2024by admin
Multiple Marketplaces Store Setup
Summary
A group of highly motivated sellers having a reputation for launching innovative products for customer delight in UAE wanting to sell on multiple marketplaces in a short span of time.
Project Name
Multiple Marketplaces Store Setup
Our Role
Marketplace Specialist
Challenge
The company wanted to launch an entire set of branded Kid’s Products with unique features in multiple kid’s marketplaces and maximum coverage.
The company wanted to explore the online marketplace as a precursor to the retail market place but was not sure how to approach, catalog and promote these unique products.
The challenge for the company was lack of in-house expertise in the ecommerce field in store setup, operational management, sales & promotions.
Optimization Statistics
Strategy
Provide relational accounts connections with large E-commerce marketplaces. Use the help from these account managers to iron out cataloging issues. Provide for correct cataloging formats across multiple marketplace.
The main focus was to roll out a listing and Amazon & Noon store, packed with brand rich content and keywords under a fully managed account.
We did this by understanding the cataloging requirements for each marketplace. We have extensive contact with Marketplace account managers who work hand in hand for ensuring that accounts are opened timely and that any product ungating requirements are answered to. In record time due to these connections we could do a UAE -wide online launch of the products.
Results
The Kid’s products were cataloged consistently on 2 marketplaces and launched in a record 4 weeks time.
The Amazon, Noon product cataloging was set up with listings for over 10 SKUs within 4 weeks with 99% accuracy.
Banner promotions and Influencer promotions were organized. The product series has received considerable impressions and is on its way to becoming a bestseller.
Working with CoTask IT Solutions to set up our stores on Amazon and Noon was a game-changer. Their expertise and seamless process made the entire experience incredibly smooth. From listing optimization to navigating complex requirements, they handled everything with precision and professionalism. Our online presence has significantly grown, and we couldn't be happier with the results. Highly recommend their services!
Denis Robinson